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Owen Frager

Long before anyone had ever heard of domains — let alone the concept of “direct navigation,” in which users enter what they’re looking for not in a search engine but directly in their browser’s URL window — Owen Frager was creating names for products and services that spoke directly to customers’ needs.  As opposed to the meaningless combination of letters and numbers or the pseudo-technical names so common in the ’80s and ’90s, the user-friendly names, positioning statements or slogans coined by Frager for Fortune 500 companies, brands, programs, software and services have earned 89 trademarks and generated multibillion dollar revenues and continue to earn monthly residuals around the world.

In a 30-year career as an agency owner, marketing executive, top-producing salesman and Internet entrepreneur, Owen Frager has helped global brand leaders champion technology revolutions and accelerate growth. He’s been a  domainer since 1998 and was one of the first domain bloggers who inspired others to follow.

By day job, he is Chief Innovation Officer at The Frager Creative Group, an outsourced marketing agency serving Fortune 100 brands.

Frager is also the founder of end-user focused domain broker, GrandNames.com, where every name is available for under a $1000.

He is the creator and producer of DomainSuccess.com, a private-membership club showcasing some of the iconic leaders of the Internet who blazed trails for others and inspire all of us. Among the speakers appeared have been Leland Hardy, Mike Mann, Rick Schwartz, Mike Berkens, The Castellos, Zappy, Jay Berkowitz, David Carter, Jeffrey Reynolds and more.

Though Frager’s own domain portfolio has been pruned from the 10s of thousands of names he owned in the mid-nineties, he still holds high-trafficked and profitable names like ShoeDepartment.com, HigherPowers.com, EarthChamps.com, IdeaExpo.com, TimeForFriends.com, EyewitnessChange.com and hundreds more. Among the names he’s sold direct to end-users for 5-figures or more are ChestPains.com, JustChairs.com, EndPrintWaste, Your2Cents.com, CopyTalk.com, SuperSuppers.com, SuperPowers.com and CoatFactory.com. Names he’s sold for 4-figures or more include PenthouseProperties.com, ProstateCancerSurgeon.com, FabulousWedding.com, BeachTube.com and more as listed on his GrandNames.com site.

In addition to operating his own creative services agency and domain marketing firms, Frager’s blogs and online communities attract tens of thousands of visitors a day, and he social media sites include THOUSANDS of daily followers. His work has been featured on NBC and CBS; in Print Magazine, The New York Times and Wall Street Journal.

http://www.FragerFactor.com

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